This year, Eminem has dominated YouTube, continuing to be the most watched hip-hop artist and among the most seen musicians across all genres.

Eminem’s YouTube channel has had almost 3.5 billion views in 2023; at the beginning of the year, it had 25 billion views, and by the end, it had 28.5 billion. Keep in mind that these views are exclusive to his official YouTube channel and do not include content from fan-made videos or lead artists’ channels.

These figures are the consequence of both a new generation’s rising interest in Eminem’s music and his always relevant video collection.

For example, according to the most recent statistics available, Eminem was the most watched artist in the United Kingdom during the week leading up to Christmas.

In the same week, Eminem had over 25 million views and was ranked No. 7 in the US. In the nation, Drake and Young BoyNBA rank higher than him, but their lead fades gradually when examining the worldwide rankings.

Eminem continues to hold the title of uncontested hip-hop champion and is the most viewed artist globally. He is the top charting hip hop artist worldwide at position No. 17, across all genres. YoungBoy is not even in the Top 100 on the Global list, while Drake is placed No. 42.

Thus, Eminem continues to be the most popular rapper on the site, gaining about 4 million new members (from 54.5 in January 2023 to 58.5 in December 2023) and over 3.5 billion new views without releasing an album since 2020.