In the world of showbiz, instant karma is a real thing, and it seems Vice Ganda has just experienced it. Only days after a controversial concert where he made a joke that didn’t sit well with many—particularly supporters of the former president—his endorsement with one of the country’s largest fast-food chains, McDonald’s, came crashing down.
The news? Vice Ganda has been officially dropped as McDonald’s endorser. He was immediately replaced by actress and fashion icon Heart Evangelista. On social media, fans couldn’t help but share the news, with reactions ranging from shock to delight.
Vice Ganda’s concert joke went viral immediately. Many netizens claimed that it was inappropriate, especially considering the sensitivity surrounding supporters of the former president. Several celebrities and politicians also weighed in, most expressing their disapproval.
(It’s sad, but maybe it’s fair, Vice Ganda.)
(Karma, indeed!)
On the other hand, Heart Evangelista is not just any replacement. Known for her graceful and classy image, she perfectly fits McDonald’s branding. In an Instagram post, she expressed gratitude for the trust given to her:
(Excited for this new journey. Thank you, McDonald’s!)
Of course, netizens were quick to react: some celebrated, some criticized, and others questioned whether this move was purely business or influenced by public pressure.
The talent management teams of both celebrities released official statements:
(We respect our talents’ individual choices. McDonald’s made a decision that aligns with their current branding strategy.)
Although many suggest this had to do with Vice Ganda’s recent controversy, the company insists that it was purely a business decision. Yet, on social media, the “karma” narrative dominates.
In showbiz, it’s no surprise that endorsements can change swiftly, especially amid controversy. However, the quick replacement of Vice Ganda by Heart Evangelista certainly caught everyone’s attention. Netizens, particularly loyal fans, expressed their reactions via trending hashtags: #ViceKickedOut #HeartReplaces.
(Finally! Hope he learns from this.)
(Heart forever!)
(McDonald’s knows best!)
Ultimately, it’s clear that the Philippine showbiz industry isn’t just about talent or popularity. Public image and audience perception have a massive impact on careers and endorsements. Vice Ganda, once one of the most powerful celebrity endorsers, now faces the consequences of a sensitive joke. Meanwhile, Heart Evangelista demonstrates her versatility and grace once again in the world of endorsements.
The takeaway? In showbiz, just like in life, every action has consequences. The social media world moves fast, and netizens are quick to deliver their verdict.